Murphy Wear

Murphy Priority No.1: Comfort

by Boyd on Sep.12, 2011, under Products

Bill Cosby once commented that He enjoyed buying underwear because he could  continue buying a size 32 even though he had expanded to a 36. That is the power of elastic. When the waistband for Murphy was designed there was a multitude of options for elastic. Elastic waistbands come in many widths and various snapback rates. Murphy’s could have easily printed their name and logo on a two inch wide elastic waistband so that the name and logo would stand out (alot like those other guys).  With our design team, it would have been a sharp looking pair of underwear. Instead, Murphy decided to make the most comfortable waistband possible. We could not design or construct a pair of underwear that are the most comfortable without using bio-polished fabric wrapped over the elastic.. That’s what we chose for Murphy’s Overconfident Underwear. By using this method of wrapping the elastic with bio-polished cotton, the only thing to touch your skin is some of the softest cotton you can ever felt.  If you are like Bill Cosby and like to buy a 32 to fit your 36, you will never have to worry about elastic cut marks on your waist as long as you have Murphy’s around your waist. If you try Murphy’s Overconfident Underwear for the waistband you will be thoroughly pleased. When you learn what technology in your underwear can do for you, you will be amazed. Check out our YouTube video to see how our technology works.
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